Lead Generation
Investment Attraction & Representation
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Wavteq’s FDI lead generation and representation service is results focused and agile. Whether you need full in-market sales representation, support with specific trade shows, investment missions, and seminars or simply need to bolster your pipeline of trade and investment leads we can meet your needs.
Wavteq and partners have a global office network for representation and Lead Generation.
Wavteq and partners have worked with over 300 EDOs/IPAs to deliver FDI Lead Generation projects globally.
Wavteq spans 15 countries with 10 Core Teams, encompassing a 90% global reach.
Annual or multi-year program of lead generation activities in target markets where we partner with our clients to generate strategic investment transactions and support trade development activities.
We have provided in-market representation for a diverse range of clients including: Ontario Ministry of Economic Development, Dubai Airport Free Zone Authority, Jobs Ohio, Louisiana Economic Development, Virginia Economic Development Partnership, Invest Northern Ireland, Marketing Birmingham, and Invest Turkey.
Wavteq provides customized FDI lead generation campaigns to identify trade and investment leads. These campaigns typically run from 3-12 months and can be sector or country focused. Each campaign kicks-off with strategic research to build-out a database of target companies followed by multi-touch outreach to each company, which can also include investor surveys. Our key objective is identify and introduce our clients to qualified investment and trade leads with the highest potential of success. Investor outreach is conducted by our in-market teams of senior trade and investment experts, each on average with 10-20 years of business development experience.
Wavteq has successfully executed lead generation contracts with over 100 economic development organisations (EDOs) in the last 5 years. Our clients include national governments, states and regions, and cities and zones.
Examples of our lead generation clients include: State of Washington, Invest in Bavaria, Lille’s Agency, Cyprus Investment Promotion Agency, CINDE Costa Rica, CORFO Chile, Jordan Investment Centre, CFI Haiti, Botswana Trade and Investment, Rwanda Development Board, Invest Guatemala, and many others.
Attending trade shows and exhibitions is a key activity for almost every economic development organization (EDO) in the world. Attending trade shows is expensive in time, cost and resources. It is critical therefore that EDOs maximize their return on investment from attending shows. Wavteq provides a strategic lead generation and appointment setting service for major trade shows and exhibitions across all industry sectors. Our team of senior trade and investment professionals can also attend the show with you and fully support you at company meetings.
The Wavteq team has attended over 1,000 trade shows and we have worked with clients globally supporting them with lead generation and appointment setting. Example clients include: State of Washington, Louisiana Economic Development, Invest in Mecklenburg-Vorpommern, Dubai Commerce City, DAFZA, Tswane City, West Midlands Growth Company and Montreal International.
One-to-one meetings with key investment decision makers at a company’s global headquarters is proven to be the most effective method to secure high quality trade and investment opportunities.
Wavteq are global specialists in organizing overseas trade and investment missions (road shows) for economic development organizations. We have organized over 500 road shows in over 20 countries.
We work very closely with our economic development clients to advise on which country(s) and city(s) within each country to go to, which sectors to focus on and, most importantly, which companies to target.
Wavteq will advise on suitable outreach materials and can also directly provide translation into local language. Our team of senior trade and investment professionals can also provide a briefing workshop prior to the mission, attend company meetings with you, and prepare a follow-up action plan for each company.
Example clients include: Switzerland Global Enterprise, Virginia Economic Development Partnership, Toronto Global, Finance Montreal, Invest Bavaria, Greater MSP and AEP.
Wavteq are specialists in this field having organized over 50 trade and investment seminars, events, and summits. We provide full event organization and advice and our key value added is securing high quality companies to attend the events. This has resulted in many major trade and investment deals from events we have led.
Wavteq has a proven track record in delivering and recruiting investors to both highly targeted smaller seminars and events and also to major investment summits.
Example clients include: Abu Dhabi Investment Office, Global Affairs Canada, Louisiana Economic Development, Invest Turkey, Foreign Investment Committee Chile, FIPA Tunisia, DAFZA, CAIPA, DfiD, Department of International Trade (UK) and Invest Sharjah.
Economic development organizations (EDOs) consistently rate aftercare and BRE as the most effective method of lead generation. Aftercare and BRE is also essential for local linkage and trade development.
Wavteq provides outsourced solutions where we engage real time with every company investing in your location to ensure your economic development organization is in contact with each investor and that you have a comprehensive aftercare database. We also conduct bespoke lead generation campaigns and investor surveys of existing investors to profile their operations and needs and to identify trade and investment leads.
Wavteq can also organize investment missions to meet corporate decision makers in the global headquarters of companies considering expansion of their subsidiary in your location.
Example clients include: Dubai FDI, Caribbean Export Development Agency (working with IPAs across the Caribbean), Rwanda Development Board, Ontario Ministry of Economic Development, South West Ontario Marketing Alliance, and many others.
| Level of Service | In-market representation | Investor targeting | Trade shows / Trade Missions | Aftercare / Business Retention and Expansion Programs |
|---|---|---|---|---|
| Business Planning | ✓ | |||
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Familiarization trips
|
✓ | |||
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Value Proposition review
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✓ | ✓ | ||
| Investor Target List Development | ✓ | ✓ | ✓ | ✓ |
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Multi-touch Investor Outreach
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✓ | ✓ | ✓ | ✓ |
| Company Profiles | ✓ | ✓ | ✓ | ✓ |
| Company meetings and follow up | ✓ | ✓ | ✓ | |
| Trade show and event attendance | ✓ | ✓ | ||
| Organizing Sales Missions and inward visits | ✓ | ✓ | ✓ | |
| CRM updates (daily and monthly report) | ✓ | ✓ | ✓ | ✓ |
| Multiplier engagement | ✓ | ✓ | ||
| PR & Marketing Support | ✓ | ✓ | ||
| Event organization and logistics | ✓ | |||
| Deal closing | ✓ |
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In-market representation contracts in 7 countries. Wavteq generated over 100 investment projects considering Louisiana with $7.5 billion of investment successes including the largest ever Chinese FDI project in the USA
Wavteq provided in-market representation and met with 600 potential investors, secured 25 investment projects considering Ontario, and over 10 investment successes
Provided in-market representation and organized over 50 trade shows and road shows with multiple leases signed
Global lead generation program targeting BPO, ITO, and medical devices companies leading to major BPO and medical device investments
Lead generation program targeting air transport investors from China for Marketing Birmingham leading to a major investment
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